You’ve got a group birthday party on the horizon, and instead of overthinking individual gifts, you're planning a game with surprise gift cards—genius. But now you’re stuck: what kind of gift cards will hit the sweet spot for men in their 30s to 40s without being... boring?
We found this very dilemma on Reddit, and compiled the best (and most creative) gift card suggestions that strike the perfect balance between useful, fun, and slightly off-the-beaten-path.
1. 🎯 Sporting Goods Stores (Dick’s Sporting Goods, REI, Academy Sports)
A classic—but versatile. Even if the recipient isn't a hardcore athlete, these stores often carry casual apparel, shoes, grilling tools, coolers, and camping gear. It’s a “guy store” that isn’t too niche.
🛒 Why it works: Flexible for the sport lover and the “I just need a Yeti mug” type.
2. 🍽️ DoorDash, Grubhub, or Uber Eats
Food delivery gift cards are the new “dinner out”—they’re convenient, instantly usable, and perfect for guys who work late or just don’t want to cook.
🛒 Why it works: Everyone eats. Even better when it funds wings on game night.
3. 🥃 Local Whiskey Shop or Liquor Store GC
For the bourbon lovers, see if local or boutique liquor shops offer gift cards. You could even include a mini bottle of whiskey in the same gift bag for fun.
🛒 Why it works: It's thematic and feels more thoughtful than cash.
4. 🎮 Steam or Twitch Gift Cards
Gamers will appreciate a Steam GC for game downloads or a Twitch card for subscriptions, which can feel more indulgent and personal than physical gifts.
🛒 Why it works: Most men in their 30s–40s game at least casually.
5. 🧖 Float Spa or Massage Gift Card
Yes, men love massages too. And float spas are growing in popularity, especially for guys into wellness, recovery, or even just escaping their kids for an hour.
🛒 Why it works: It’s unexpected and deeply appreciated (once they try it).
6. 🎟️ Movie Theater Gift Cards
A good choice for the movie lovers in the group. Add a small bag of gourmet popcorn or a candy bar for extra flair.
🛒 Why it works: Instant date night, solo chill session, or buddy hangout.
7. 🎵 Spotify, Apple Music, or iTunes Gift Cards
Whether they’re streaming Djo or deep into vinyl, everyone appreciates funding their playlists. Even casual listeners can use it for podcasts or audiobooks.
🛒 Why it works: Universal appeal, especially across varying music tastes.
8. 💳 Visa or Mastercard Prepaid Gift Card
Yes, it’s more generic—but still a crowd-pleaser. You can wrap it in a funny card or add a handwritten “Buy yourself something stupid. Or smart. Your call.”
🛒 Why it works: Everyone finds a way to use it—and it’s steal-worthy in any party game.
9. 🛠️ Lowe’s or Home Depot
Home improvement stores are the adult candy shop for DIYers or homeowners. They can use it on tools, smart home gear, or lawn supplies.
🛒 Why it works: Great for the “let me fix that” guy or weekend project warrior.
10. 🍫 High-End Chocolate Shop GC (Like L.A. Burdick or local spots)
Surprise the guy who loves sweets with a chocolate store gift card. It's a fun twist that goes beyond the cliché whiskey-and-meat trope.
🛒 Why it works: Most people don't splurge on gourmet chocolate for themselves.
11. 🧴 Ulta Beauty or Sephora (Yes, really)
If any of the guys are into skincare, beards, or grooming, Ulta or Sephora offer high-end products for men too. Think cologne, shaving kits, and face masks.
🛒 Why it works: Unexpected and indulgent—for the metro-minimalist man.
12. 🪑 Local Thrift or Vintage Store GC
Quirky, sustainable, and perfect for the guy who loves vintage band tees, vinyl, or furniture finds. You’ll be surprised how many men thrift stylishly now.
🛒 Why it works: Adds personality to the prize pool.
13. 🧗 Trampoline Park or Indoor Rock Climbing Pass
Great for dads who need to burn energy with their kids—or for childless dudes who just want to bounce around and feel 12 again.
🛒 Why it works: It’s physical, playful, and unexpectedly fun.
14. 🖼️ Museum Tickets or City Experience Cards
Most big cities offer gift cards redeemable for museums, tours, or exhibits. Ideal for guys who are low-key curious about everything.
🛒 Why it works: Unique and experiential—perfect for someone who “has everything.”
15. 🍳 HelloFresh or Meal Kit Services
If the guy in question cooks—or wants to—this is a fun, helpful surprise. You could even theme it with a spatula and apron set.
🛒 Why it works: Takes the guesswork out of dinner and feels like a splurge.
🎉 Bonus Game Tip:
To make your game even more fun, wrap each card in a different-sized gift box, disguise one in a giant candy wrapper, or drop hints on the outside (e.g., “For the guy who never cooks” or “Must love popcorn”).
💬 Final Thoughts:
Gift cards don’t have to be boring. With just a little creativity and a range of categories—like food, fun, wellness, and fandom—you can make your game night feel personal and prize-worthy. Whether it’s a movie night or a bourbon splurge, these picks work for nearly any guy in the 30–40+ zone.
